Since Donald Trump’s re-election, Bluesky experiences dazzling growth reaching 14.5 million users. This massive migration is motivated by political and social dynamics, as well as criticism of X, driving Internet users to seek a more moderate and secure digital space.
What makes Bluesky so attractive? How does this platform stand out for its ethical approach and unique features? Discover the reasons behind this craze and the challenges it faces in this captivating article!
Dazzling growth for Bluesky
Following Donald Trump’s re-election, Bluesky experienced impressive growth, attracting 700,000 new users in just a few days, reaching 14.5 million users. This massive influx is largely due to current political dynamics, where many Internet users are seeking a more moderate digital space.
Bluesky is positioned as a serious alternative to the controversies surrounding X, capitalizing on the perceived weaknesses of its competitors.
Bluesky gained 700,000 new users last week, the majority from the US (for a total of 14.5 million users)!
/@verge https://t.co/AqfBpsY9vQ pic.twitter.com/TFVyJabJ8j
– Boulevard du Web (@bldweb) November 12, 2024
Political and social reasons for migration to Bluesky
Elon Musk’s support for Donald Trump exacerbated tensions on X, prompting many users to seek refuge elsewhere. Controversial suspensions in Brazil also fueled this movement, recalling the migrations during Musk’s acquisition of Twitter. These events have reinforced the desire for a more moderate digital environment.
Bluesky attracts those fleeing a perceived toxic climate on X. By offering a decentralized platform and community-based, it meets users’ expectations in search of control and privacy. This approach is particularly appealing to those seeking a balanced digital space.
A decentralized, ethical model
Bluesky is distinguished by its decentralized model allowing users to manage their data autonomously, without depending on a central authority. This approach appeals to those seeking more control and privacy online. Unlike X, Bluesky’s fee-based offerings do not grant any visibility benefits, thus respecting its ethical principles.
The platform relies on strict moderation to guarantee a safe and balanced digital space. Public figures such as Alexandria Ocasio-Cortez support this vision, although the massive influx of users poses significant technical challenges.
